On the combination of drive and incentive motivation.

• 1 July 1965
• journal article
• Published by American Psychological Association (APA) in Psychological Review
• Vol. 72  (4) , 310-317
• https://doi.org/10.1037/h0021989

Abstract

Keywords

• CONDITIONING (PSYCHOLOGY)
• FACTOR ANALYSIS
• STATISTICAL
• GENERALIZATION (PSYCHOLOGY)
• HUNGER
• MOTIVATION
• REINFORCEMENT (PSYCHOLOGY)
• REWARD
• SENSORY DEPRIVATION
• SUCROSE
• SWEETENING AGENTS
• THIRST