Abstract
Attitudes about using specific contraceptives were hypothesized to be based mainly on heterosexual or autoerotic feelings. Affective responses to two stimulus themes were correlated with attitudes toward the use of contraceptives. The prediction was confirmed, moderated by levels of sexual experience and parental attitudes reported by the college student participants. Attitudes toward the use of contraceptives which involve genital manipulation, such as the diaphragm or condom, were positively correlated with feelings about masturbation themes presented in slides. Similarly, a positive relationship was found between attitudes about non‐genitally manipulative contraceptives, such as the pill, and heterosexual themes. Having little sexual experience or reporting negative parental attitudes toward sex increased the observed frequency of several of these predicted correlations. Explanations for these results included a reinforcement interpretation of the socialization experiences determining the development of attitudes toward using the various methods of birth control.

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