A design for the Firm's marketing nerve center
- 1 January 1966
- journal article
- Published by Elsevier in Business Horizons
- Vol. 9 (3) , 63-74
- https://doi.org/10.1016/0007-6813(66)90007-3
Abstract
No abstract availableThis publication has 1 reference indexed in Scilit:
- Horizontal Information Flow: An Exploratory Study.The Academy of Management Journal, 1964