Price–Quality Trade‐Offs in Choice Versus Matching: New Insights Into the Prominence Effect
- 25 January 1998
- journal article
- Published by Wiley in Journal of Consumer Psychology
- Vol. 7 (4) , 323-343
- https://doi.org/10.1207/s15327663jcp0704_02
Abstract
No abstract availableThis publication has 16 references indexed in Scilit:
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