Who will be satisfied by “Consumer satisfaction” evidence?

• 31 March 1983
• journal article
• editorial
• Published by Elsevier in Behavior Therapy
• Vol. 14  (2) , 242-246
• https://doi.org/10.1016/s0005-7894(83)80114-2

Abstract

Keywords

• CONSUMER SATISFACTION
• EVIDENCE
• WHO WILL BE SATISFIED