AN EVALUATION OF MANAGEMENT CURRICULA IN THE AMERICAN ASSOCIATION OF COLLEGIATE SCHOOLS OF BUSINESS .
- 1 June 1975
- journal article
- Published by Academy of Management in The Academy of Management Journal
- Vol. 18 (2) , 407-411
- https://doi.org/10.2307/255546
Abstract
The article discusses a study conducted by American Association of Collegiate Schools of Business to determine the effectiveness of management curricula. The authors call for better evaluation of the current curriculum of business schools, citing reduced student enrollment and growing financial pressures. The study is aimed at reducing the void by the development of a realistic management course. The authors mention that the curriculum norms should not necessarily be followed by all schools in the United States. A process of adapting and implementing the curriculum to meet students is suggested.Keywords
This publication has 0 references indexed in Scilit: