Abstract
Two major forms of cognitive behaviors are examined: perceptions and evaluations. By synthesizing the work of cognitive therapists such as Beck and Ellis, a feedback-loop model of sexual arousal is proposed. It is suggested that cognitive distortions of perception and evaluation operate in most cases of sexual dysfunction. Therefore, a more specific diagnostic schema and a more relevantly planned course of treatment may be designed by pinpointing the troublesome cognitive linkages between sexual stimuli and sexual responses.