Strategies for mature business
- 1 October 1988
- journal article
- Published by Elsevier in Long Range Planning
- Vol. 21 (5) , 69-76
- https://doi.org/10.1016/0024-6301(88)90107-0
Abstract
No abstract availableKeywords
This publication has 3 references indexed in Scilit:
- Corporate planning for the 1990s: The new frontiersLong Range Planning, 1986
- Strategy: Portfolio AnalysisJournal of General Management, 1986
- Marketing Strategy: New Directions for Theory and ResearchJournal of Marketing, 1983