Emotional usability of customer interfaces

Publisher Website
Google Scholar
Abstract
Emotions play a major role in the social interaction process with electronic commerce systems. This paper describes our attempts to design customer interfaces that can induce target emotions for cyber banking systems. Four experiments were conducted to identify the important emotive factors and design factors, and to establish and verify causal relations between the factors. Results indicate that it is possible to design customer interfaces that will elicit target emotions for the systems(e.g., trustworthiness).

This publication has 0 references indexed in Scilit: