The Good Will of Important People: More on the Jeopardy of the Interview

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Abstract
Specialized publics, such as Congressmen, physicians, or community leaders, are frequently subjects of opinion surveys. Their good will may be jeopardized unless steps are taken to maintain their confidence and trust in opinion research, and not to exhaust their time and patience. The author offers various suggestions, based in part on his own research experience, for dealing with the situation.

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