Banking Strategies in the UK: A US Perspective
- 1 January 1983
- journal article
- Published by Emerald Publishing in International Journal of Bank Marketing
- Vol. 1 (1) , 42-52
- https://doi.org/10.1108/eb010719
Abstract
Banking strategies in the UK are examined from a US perspective. The attractive features of the retail and corporate sectors of the UK bank market are discussed and possible future opportunities and strategies. The need for relevant management skills and appropriate control systems is emphasised.Keywords
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