Relating price sensitivity to retailer promotional variables and pricing policy: an empirical analysis
- 1 January 1996
- journal article
- Published by Elsevier in Journal of Retailing
- Vol. 72 (3) , 249-272
- https://doi.org/10.1016/s0022-4359(96)90029-9
Abstract
No abstract availableThis publication has 0 references indexed in Scilit: