The Third-Person Effect in Communication
- 1 January 1983
- journal article
- Published by Oxford University Press (OUP) in Public Opinion Quarterly
- Vol. 47 (1) , 1-15
- https://doi.org/10.1086/268763
Abstract
A person exposed to a persuasive communication in the mass media sees this as having a greater effect on others than on himself or herself. Each indiKeywords
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