Comparative media research: The world according to America
- 1 June 1988
- journal article
- research article
- Published by Taylor & Francis in Critical Studies in Mass Communication
- Vol. 5 (2) , 129-146
- https://doi.org/10.1080/15295038809366693
Abstract
Comparative and international communication research in the United States reflects an institutional proximity to communication and media theory and research and acts upon a problematic that is largely defined by the economic and political interests of the United States government. Such an ideological position dominates the development of the field and defines its theoretical and methodological parameters. The emergence of a cultural studies perspective provides opportunities for a critique of the prevailing practice and offers a comprehensive, contextualized approach to the study of societies.Keywords
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