Abstract
In this study, I investigated the influence of gender and sex role orientation on help-seeking attitudes. Two hundred eighteen college students (124 female, 94 male) completed the Bem Sex Role Inventory and the Attitudes Toward Seeking Professional Psychological Help scales. Results revealed that both gender and sex role orientation significantly influence help-seeking attitudes. Women were more tolerant of the stigma associated with seeking professional help, more willing to recognize a personal need for help, and more open to sharing problems with others. Students classified as feminine were more confident in professionals' ability to help with personal problems and, along with androgynous students, were more willing to recognize a personal need for help.

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