The Evaluation of Litter Behavior Modification in a River Environment
- 1 August 1988
- journal article
- research article
- Published by Taylor & Francis in The Journal of Environmental Education
- Vol. 20 (1) , 39-44
- https://doi.org/10.1080/00958964.1988.9942779
Abstract
Behavioral modification techniques were evaluated by observing litter collection behavior of commercial rafting groups. A verbal appeal and role modeling comprised a treatment intended to prompt litter pickup. Designated pieces of trash were planted at the first night's campsite. The number of litter pieces retrieved by treatment and control groups was deemed statistically significant at the .10 alpha level. Treatment groups left campsites cleaner; therefore, results support the hypothesis that verbal appeal and role modeling by river guides can be effective litter control techniques.Keywords
This publication has 3 references indexed in Scilit:
- Persuasion and Normative Influence in Commercial River RecreationThe Journal of Environmental Education, 1984
- Bystander intervention and litter control: Evaluation of an appeal-to-help program.Published by USDA Forest Service ,1981
- THE DEVELOPMENT OF ANTI‐UTTER BEHAVIOR IN A FOREST CAMPGROUND1Journal of Applied Behavior Analysis, 1972