Electronic Trading in Europe
- 1 April 1992
- journal article
- Published by Emerald Publishing in Logistics Information Management
- Vol. 5 (4) , 21-26
- https://doi.org/10.1108/eum0000000002893
Abstract
States that the introduction of a Single European Market will bring more competition for customers. Suggests that electronic trading (ET) is the key to survival because of the quality service it provides. Examines E-mail, on-line communication and electronic data interchange (EDI), their uses and difficulties in their implementation. Concludes that ET is now being implemented more and more with low cost solutions being found to its problems.Keywords
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