When a Day Means More than a Year: Effects of Temporal Framing on Judgments of Health Risk
Top Cited Papers
- 1 September 2004
- journal article
- research article
- Published by Oxford University Press (OUP) in Journal of Consumer Research
- Vol. 31 (2) , 375-389
- https://doi.org/10.1086/422116
Abstract
We demonstrate the differential effects of framing health hazards as occurring every day versus every year, two reference periods that objectively reThis publication has 43 references indexed in Scilit:
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