Marketing FHE Post‐ERA: Routes to Salvation?
- 1 June 1989
- journal article
- research article
- Published by Taylor & Francis in Journal of Further and Higher Education
- Vol. 13 (2) , 11-21
- https://doi.org/10.1080/0309877890130202
Abstract
No abstract availableKeywords
This publication has 1 reference indexed in Scilit:
- When marketing services, 4 Ps are not enoughBusiness Horizons, 1986