Separate prices as a marketing tool
- 1 May 1987
- journal article
- Published by Elsevier in Industrial Marketing Management
- Vol. 16 (2) , 79-86
- https://doi.org/10.1016/0019-8501(87)90012-5
Abstract
No abstract availableKeywords
This publication has 5 references indexed in Scilit:
- A critical review of industrial market segmentationIndustrial Marketing Management, 1985
- Those who can, Do—Those who can’t...: Marketing professors and the Robinson-Patman actJournal of the Academy of Marketing Science, 1984
- Business Ethics: Buyers and SellersJournal of Purchasing and Materials Management, 1981
- Risk-Aversive Pricing Policies: Problems and AlternativesJournal of Marketing, 1976
- A Decision-Making Structure for Price DecisionsJournal of Marketing, 1973