Measuring consumer response to food products
- 27 March 2002
- journal article
- Published by Elsevier in Food Quality and Preference
- Vol. 14 (1) , 3-15
- https://doi.org/10.1016/s0950-3293(02)00030-7
Abstract
No abstract availableKeywords
This publication has 35 references indexed in Scilit:
- The Effects of Food Color on Perceived FlavorJournal of Marketing Theory and Practice, 2000
- Observational Conditioning of Food Valence in HumansAppetite, 1996
- Using Extremes to Design Products and Segment MarketsJournal of Marketing Research, 1995
- Parameters of human evaluative flavor-flavor conditioningLearning and Motivation, 1995
- Flavor-flavor and color-flavor conditioning in humansLearning and Motivation, 1990
- The Role of Involvement in Attention and Comprehension ProcessesJournal of Consumer Research, 1988
- The Concept of External ValidityJournal of Consumer Research, 1982
- Predictors of Attendance at the Performing ArtsJournal of Consumer Research, 1980
- EFFECTS OF COLORANTS AND FLAVORANTS ON IDENTIFICATION, PERCEIVED FLAVOR INTENSITY, AND HEDONIC QUALITY OF FRUIT‐FLAVORED BEVERAGES AND CAKEJournal of Food Science, 1980
- The Influence of Past Experience upon Perceptual PropertiesThe American Journal of Psychology, 1939