Six “Commandments” for Successful Futures Studies for Corporate Planning
- 1 March 1984
- journal article
- Published by Emerald Publishing in Journal of Business Strategy
- Vol. 5 (2) , 88-92
- https://doi.org/10.1108/eb039063
Abstract
Trappers study their prey and take advantage of the daily regularities in the selected victim's behavior. Corporate strategists, however, must be more astute than trappers; they must adjust their companies' strategies to changing circumstances in the corporate environment.Keywords
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