Customer service as a competitive tool
- 31 August 1987
- journal article
- Published by Elsevier in Industrial Marketing Management
- Vol. 16 (3) , 225-230
- https://doi.org/10.1016/0019-8501(87)90030-7
Abstract
No abstract availableKeywords
This publication has 7 references indexed in Scilit:
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- Measuring Price and Quality CompetitionJournal of Marketing, 1985
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- Customer service as a marketing strategyIndustrial Marketing Management, 1981
- IMPROVING PROFITS WITH DISTRIBUTION SERVICESInternational Journal of Physical Distribution, 1973
- Managing customer complaints in distributionInternational Journal of Physical Distribution, 1972
- The total cost approach to distributionBusiness Horizons, 1966