Archetypal metaphor in rhetoric: The light‐dark family
- 1 April 1967
- journal article
- research article
- Published by Taylor & Francis in Quarterly Journal of Speech
- Vol. 53 (2) , 115-126
- https://doi.org/10.1080/00335636709382823
Abstract
No abstract availableThis publication has 5 references indexed in Scilit:
- Attitudinal effects of selected types of concluding metaphors in persuasive speechesSpeech Monographs, 1966
- The metaphor in public addressSpeech Monographs, 1962
- Some new directions in rhetorical criticismCentral States Speech Journal, 1953
- Signs, language and behavior.Published by American Psychological Association (APA) ,1946
- Shakespeare's Imagery and What it Tells UsPublished by Cambridge University Press (CUP) ,1935