Studying consideration in the consumer decision process: Progress and challenges
- 31 May 1995
- journal article
- editorial
- Published by Elsevier in International Journal of Research in Marketing
- Vol. 12 (1) , 3-7
- https://doi.org/10.1016/0167-8116(95)00008-p
Abstract
No abstract availableKeywords
This publication has 10 references indexed in Scilit:
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