Consumer Research and Programs for the Elderly—The Forgotten Dimension

This publication has 9 references indexed in Scilit:

• The Use of Information Sources by the Aged Consumer
  The Gerontologist, 1974
• Self-Actualization and Adjustment in Retirement: Implications for Program Development
  Adult Education, 1974
• Perceived Risk in New Product Trial by Elderly Consumers
  Journal of Marketing Research, 1972
• Poverty, Education, and the Dual Economy*
  Journal of Consumer Affairs, 1970
• Downward Mobility in Old Age
  Social Problems, 1970
• Downward Mobility in Old Age
  Social Problems, 1970
• The Aged Segment of the Market, 1950 and 1960
  Journal of Marketing, 1968
• Why People Become the Victims of Medical Quackery
  American Journal of Public Health and the Nations Health, 1965
• The "Older" Market. Fact or Fiction?
  Journal of Marketing, 1964