Insights about Attitudes: Meta-Analytic Perspectives

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Abstract
Attitudes have long been a popular subject of inquiry for social psychologists and other researchers. Serving to integrate this research, meta-analytic techniques have been used to examine (a) whether people are differentially evaluated because they possess such prominent features as attractiveness or age, (b) whether fear arousal, distraction, message strength, involvement, and time of measurement are related to message-induced attitude change, and (c) the impact of attitudes on memory and behavior: The findings and implications of specific reviews within these general areas are critiqued, and it is concluded that carefully performed meta-analyses can yield a great number of important insights about attitudes.