Applications of Behavior Modification in Organizations: A Review and Critique
- 1 April 1978
- journal article
- review article
- Published by Academy of Management in Academy of Management Review
- Vol. 3 (2) , 281-292
- https://doi.org/10.5465/amr.1978.4294882
Abstract
Behavior modification has many implications for organizations, and yet the recent surge of suggestions for possible applications may go untested. A review and critique of past applications emphasizes critical comments in the areas of metaphysics and ethics, theory, industrial setting and interpretation. Areas for extension of behavior modification are suggested.Keywords
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