Perceived Message Sensation Value (PMSV) and the Dimensions and Validation of a PMSV Scale
- 1 October 2002
- journal article
- research article
- Published by Taylor & Francis in Health Communication
- Vol. 14 (4) , 403-428
- https://doi.org/10.1207/s15327027hc1404_1
Abstract
Sensation seeking has been linked to drug abuse and risky behaviors, and is positively associated with preferences for messages high in sensation value (i.e., perceived to be highly novel, arousing...Keywords
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