Noncognitive Effects on Attitude Formation and Change: Fact or Artifact?
- 25 January 1995
- journal article
- Published by Wiley in Journal of Consumer Psychology
- Vol. 4 (2) , 181-202
- https://doi.org/10.1207/s15327663jcp0402_05
Abstract
Throughout the 1960s and 1970s, there was widespread acceptance of belief‐based models of attitude formation and change. Beginning in the 1980s, a number of theories, models, and approaches began to argue for nonbelief‐based determinants and to reject the notion of a purely cognitive, expectancy‐value or multiattribute basis for attitude. In this article, we empirically demonstrate that many findings that appear to support this latter view may be nothing more than methodological artifacts resulting from the use of inappropriate (i.e., theoretically incorrect, noncorrespondent, or invalid) attitudinal predictors and/or criteria.Keywords
This publication has 16 references indexed in Scilit:
- Antecedents and Consequences of Attitude Toward the Ad: A Meta-AnalysisJournal of Consumer Research, 1992
- Attitudes and Attitude ChangeAnnual Review of Psychology, 1987
- On the primacy of affect.American Psychologist, 1984
- Heuristic versus systematic information processing and the use of source versus message cues in persuasion.Journal of Personality and Social Psychology, 1980
- Emotional Conservatism: The Basis of Social Behavior?Contemporary Psychology, 1980
- Attitudes towards objects as predictors of single and multiple behavioral criteria.Psychological Review, 1974
- Issues in Marketing's Use of Multi-Attribute Attitude ModelsJournal of Marketing Research, 1973
- The Nature and Uses of Expectancy-Value Models in Consumer Attitude ResearchJournal of Marketing Research, 1972
- Attitudes and OpinionsAnnual Review of Psychology, 1972
- An Investigation of the Relationships between Beliefs about an Object and the Attitude toward that ObjectHuman Relations, 1963