Children's Interaction With Commercials*
- 1 September 1979
- journal article
- Published by Wiley in Symbolic Interaction
- Vol. 2 (2) , 79-96
- https://doi.org/10.1525/si.1979.2.2.79
Abstract
No abstract availableKeywords
This publication has 8 references indexed in Scilit:
- Children's Understanding of Using Products SafelyJournal of Marketing, 1977
- Conflict in the Family over CommercialsJournal of Communication, 1977
- Short-Run Advertising Effects on Children: A Field StudyJournal of Marketing Research, 1976
- Children's Television Viewing: An Examination of Parent-Child ConsensusSociometry, 1975
- Children's Purchase Influence Attempts and Parental YieldingJournal of Marketing Research, 1972
- The Logic of Naturalistic InquirySocial Forces, 1971
- Family and Media Influences On Adolescent Consumer LearningAmerican Behavioral Scientist, 1971
- The effect on parental buying habits of children exposed to children's television programsJournal of Broadcasting, 1958