Rhetorical criticism as moral action

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Abstract
The abandonment of managerial rhetoric and the rise of symbolic rhetorics naturally involves the critic more deeply in morality and social order. Furthermore, these changes compel a view that morality is more than merely support of particular positions. If language is more than mere expression, then the moral quality of rhetorical forms interpenetrates a social order. These notions of criticism and morality are explored in an example of the criticism implied, a tracing of the grounds for the perspective in contemporary American rhetorical studies, a discussion of the imperatives for the implied critical program, and consideration of the character of the involved rhetorical critic.

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