The missing link in public relations research
- 31 May 1979
- journal article
- Published by Elsevier in Public Relations Review
- Vol. 5 (1) , 26-36
- https://doi.org/10.1016/s0363-8111(79)80005-3
Abstract
No abstract availableKeywords
This publication has 10 references indexed in Scilit:
- Time Budgets, Level of Involvement and Use of the Mass MediaJournalism Quarterly, 1979
- Measuring the bell system's public relationsPublic Relations Review, 1978
- Corporate use of research in public relationsPublic Relations Review, 1978
- Coorientational measurement of public issuesPublic Relations Review, 1977
- Survey research as a public relations toolPublic Relations Review, 1977
- Developing a Probabilistic Model for Communications Decision MakingCommunication Research, 1977
- An evaluation of academic Research in Public RelationsPublic Relations Review, 1976
- Research: The ways of academe and businessBusiness Horizons, 1976
- Management, public relations, and the social sciencesPublic Relations Review, 1975
- The Famine in American Mass-Communications Research: Comments on Hirsch, Tuchman, and GecasAmerican Journal of Sociology, 1972