EFFECTS OF HUMOROUS ILLUSTRATIONS IN COLLEGE TEXTBOOKS
- 1 September 1981
- journal article
- Published by Oxford University Press (OUP) in Human Communication Research
- Vol. 8 (1) , 43-57
- https://doi.org/10.1111/j.1468-2958.1981.tb00655.x
Abstract
No abstract availableKeywords
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- Why not humor?Published by American Psychological Association (APA) ,1977
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- On resistance to persuasive communications.The Journal of Abnormal and Social Psychology, 1964