The Boundaries of Buying Decision Centers
- 1 June 1978
- journal article
- research article
- Published by Wiley in Journal of Purchasing and Materials Management
- Vol. 14 (2) , 23-29
- https://doi.org/10.1111/j.1745-493x.1978.tb00424.x
Abstract
No abstract availableKeywords
This publication has 3 references indexed in Scilit:
- The Buyer of Professional Services: An Examination of Some Key Variables In the Selection ProcesJournal of Purchasing and Materials Management, 1974
- Industrial Buying as Organizational Behavior: A Guideline for Research StrategyJournal of Purchasing, 1972
- A General Model for Understanding Organizational Buying BehaviorJournal of Marketing, 1972