How buyers and operations personnel evaluate service
- 28 February 1991
- journal article
- Published by Elsevier in Industrial Marketing Management
- Vol. 20 (1) , 81-85
- https://doi.org/10.1016/0019-8501(91)90045-h
Abstract
No abstract availableThis publication has 6 references indexed in Scilit:
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- Just-In-Time Exchange Relationships in Industrial MarketsJournal of Marketing, 1988
- The purchase of components: Functional areas of influenceIndustrial Marketing Management, 1984
- Purchasing Agents' Perceptions of Industrial Buying Center Influence: A Situational ApproachJournal of Marketing, 1984
- Organizational size and buying influencesIndustrial Marketing Management, 1981
- General Living Systems Theory and Marketing: A Framework for AnalysisJournal of Marketing, 1981