Nutrition Education with Children via Television: A Review
- 1 June 1981
- journal article
- review article
- Published by Taylor & Francis in Journal of Advertising
- Vol. 10 (2) , 26-36
- https://doi.org/10.1080/00913367.1981.10672758
Abstract
The paper explores the possibilities for nutrition education for children via television, one alternative proposed in the controversy regarding TV advertising to children. Results from nine experimental studies of the impact of short adlike television nutrition messages on children's nutrition attitudes, beliefs and behaviors are reviewed. Conclusions are drawn regarding the important characteristics of situations in which educational messages can be expected to be successful and the characteristics of successful messages. Recommendations for future research are offered.Keywords
This publication has 12 references indexed in Scilit:
- Children's Responses to Repetitive Television CommercialsJournal of Consumer Research, 1980
- TV Messages for Snack and Breakfast Foods: Do They Influence Children's Preferences?Journal of Consumer Research, 1978
- Cognitive DevelopmentAnnual Review of Psychology, 1978
- The Effect of Intonation on Syntax Recognition in Elementary School ChildrenChild Development, 1973
- Counternutritional messages of TV ads aimed at childrenJournal of Nutrition Education, 1972
- Learning of Media Content: A Developmental StudyChild Development, 1970
- Age and verbalization in observational learning.Developmental Psychology, 1969
- Observational Learning as a Function of Symbolization and Incentive SetChild Development, 1966
- Spontaneous Verbal Rehearsal in a Memory Task as a Function of AgeChild Development, 1966
- Vicarious Processes: A Case of No-Trial LearningAdvances in Experimental Social Psychology, 1965