Subjective and Objective Criteria in Consumer Choice: An Examination of Retail Patronage Criteria
- 1 June 1981
- journal article
- Published by Wiley in Journal of Consumer Affairs
- Vol. 15 (1) , 115-127
- https://doi.org/10.1111/j.1745-6606.1981.tb00695.x
Abstract
No abstract availableKeywords
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