Communication Strategies for Intensifying Dating Relationships: Identification, Use and Structure

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Abstract
Fifteen strategies were inductively derived from written accounts of subjects' attempts to intensify dating relationships. Both gender and the question of whether one's self or one's partner was first to want an intensified relationship significantly affected reported strategy use. In addition, the results suggested that intensification may be a multiple-act process in most relationships and that the strategies of `increase contact' and `increase rewards' may be important in the construction of strategy sequences. Multivariate analysis revealed that Intimate versus Nonintimate, and Dominant versus Submissive were underlying dimensions of the typology, and that the strategies grouped together into four clusters called Social Rewards and Attraction, Implicitly Expressed Intimacy, Passive and Indirect, and Verbal Directness and Intimacy.

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