A comparison of opinion and regression forecasting for an industrial product
- 30 November 1979
- journal article
- Published by Elsevier in Industrial Marketing Management
- Vol. 8 (4) , 281-285
- https://doi.org/10.1016/0019-8501(79)90034-8
Abstract
No abstract availableKeywords
This publication has 4 references indexed in Scilit:
- Effectiveness of sales forecasting methodsIndustrial Marketing Management, 1978
- Forecasting: Issues & Challenges for Marketing ManagementJournal of Marketing, 1977
- STATISTICAL VERSUS SALES FORCE–EXECUTIVE OPINION SHORT RANGE FORECASTS: A TIME SERIES ANALYSIS CASE STUDYDecision Sciences, 1976
- Sales forecasting methods and accuracyBusiness Horizons, 1975