From the trenches to the command post: Perceptual and attitudinal differences among levels in the marketing management hierarchy
- 1 December 1985
- journal article
- Published by Elsevier in Journal of Business Research
- Vol. 13 (6) , 511-536
- https://doi.org/10.1016/0148-2963(85)90045-1
Abstract
No abstract availableThis publication has 24 references indexed in Scilit:
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