The linking pin role in organizational buying centers
- 1 June 1982
- journal article
- Published by Elsevier in Journal of Business Research
- Vol. 10 (2) , 169-184
- https://doi.org/10.1016/0148-2963(82)90026-1
Abstract
No abstract availableThis publication has 4 references indexed in Scilit:
- Organizational Psychographics and InnovativenessJournal of Consumer Research, 1980
- Environmental Uncertainty and Buying Group Structure: An Empirical InvestigationJournal of Marketing, 1979
- Conjoint Analysis in Consumer Research: Issues and OutlookJournal of Consumer Research, 1978
- The Boundaries of Buying Decision CentersJournal of Purchasing and Materials Management, 1978