Decision Making by Low‐Literacy Consumers in the Presence of Point‐of‐Purchase Information
- 1 December 2004
- journal article
- Published by Wiley in Journal of Consumer Affairs
- Vol. 38 (2) , 342-354
- https://doi.org/10.1111/j.1745-6606.2004.tb00873.x
Abstract
No abstract availableKeywords
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